McDonalds + Coachella:
Pool Party at Bootsy Bellows
During Coachella, brands are providing exclusive experiences to see and be seen, but none were more exclusive than an invite to the Bootsy Bellows Mansion in 2016.
As on-site talent wrangler for high profile creator voices at the event, I was responsible for capturing and activating online conversations and UGC marketing materials for the duration of the event.
